Field Notes
Practical writing for product leaders and boutique advisors – on deciding what to build, answering the hard questions, and running a sharper practice.

Consulting Scope Creep Is a Documentation Problem
52% of consulting projects hit scope creep, at a 27% average overrun. The issue isn't your statement of work — your engagement intelligence isn't live.

How One-Person Advisory Firms Hit 60% Operating Margins
The best solo advisory practitioners aren't working more than their peers. They've solved a structural problem the others haven't — and the margin gap shows it.

The 70% That Gets You to Your Best Work
There's a 70/30 split in most advisory engagements. The extraction layer is the 70%, and it doesn't require your 20 years. Here's what changes when it moves.
Your Pipeline Is Healthy. Your Calendar Is Lying to You.
Boutique advisory practices hit a capacity ceiling when the pipeline outgrows the calendar. Here's why it's a role-definition problem, not a scheduling fix.
Welcome to Field Notes
What this blog is for, who it's for, and what to expect — practical writing for product leaders and the boutique advisory firms that rely on them.