Field Notes
Practical writing for product leaders and the boutique advisory firms that rely on them – diagnostic patterns, strategy decisions, document intelligence, and how to operate a sharper consulting practice.

What the 20% Capturing AI's Value Are Actually Doing
74% of AI's economic value flows to 20% of companies – and the other 80% are using AI too. Here's what separates the top performers from everyone else.

Why Your CRM's AI Doesn't Know When a Client Is at Risk
Generic CRM AI flags at-risk consulting clients correctly just 41% of the time. Here's why that gap exists and what the firms hitting 79% built instead.

How One-Person Advisory Firms Hit 60% Operating Margins
The best solo advisory practitioners aren't working more than their peers. They've solved a structural problem their peers haven't — and the margin differential shows it.

The 70% That Gets You to Your Best Work
There's a 70/30 split in most advisory engagements. The extraction layer is the 70%, and it doesn't require your 20 years. Here's what changes when it moves.
Your Pipeline Is Healthy. Your Calendar Is Lying to You.
Boutique advisory practices hit a capacity ceiling when the pipeline outgrows the calendar. Here's why it's a role-definition problem, not a scheduling fix.
Welcome to Field Notes
What this blog is for, who it's for, and what to expect — practical writing for product leaders and the boutique advisory firms that rely on them.